Simple Pricing

Start free. Stay as long as you like.

Every plan includes 30 days free. No card. Cancel anytime.

Starter
£0/mo

For families trying Navia

  • Weekly meal plan, up to 4 people
  • Basic allergen filtering
  • Shopping list generation
  • 1 store
  • Email support
Start Free
Most Popular
Family
£9.99/mo

For busy households who need it all

  • Everything in Starter
  • Unlimited household size
  • Live shop pricing
  • Advanced budgeting
  • Multi-store optimization
  • Vacation planning
  • Day scheduling
  • Priority support

Most families save £112/month — the plan pays for itself.

Start 30-Day Free Trial
Family+
£24/mo

For power households & caregivers

  • Everything in Family
  • Multiple household profiles
  • Caregiver coordination
  • Advanced analytics
  • Custom recipe imports
  • API access
  • Dedicated account manager
Start Free Trial
Navia Concierge

From £299/month

For families who want a fully managed service. A dedicated Navia specialist sets up your household profile, handles weekly planning, and adapts your plan in real time.

Contact us to discuss →
The math

The plan pays for itself.

£9.99
Family plan, per month

Less than two coffees.

£112
Avg. monthly grocery saving

From live pricing & smart swaps.

11×
Return on the plan

Every £1 spent comes back as ~£11.

FAQ

Common questions.

Can I really try free?
Yes. 30 days, no credit card required. Full access to your chosen plan.
What happens after the trial?
We send a reminder. If you don't subscribe, you drop to the free Starter plan automatically.
Can I change plans?
Anytime — upgrade, downgrade, or cancel from your account settings.
Does Navia work outside the UK/US?
We cover the UK, US, Canada, and Australia today. Other regions are rolling out through 2026.
Is my family's data secure?
Bank-level encryption. We never sell your data. GDPR compliant.
What allergens are supported?
Peanuts, tree nuts, dairy, gluten, shellfish, fish, soy, sesame, eggs — plus dietary preferences.
Can I import my own recipes?
Yes, on Family+ — paste a URL or upload a recipe and Navia will fold it into your plans.

Ready to get your Sundays back?

Start Free →
✓ No card required✓ GDPR compliant✓ Cancel in one click
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